TORONTO, August 28 - OutdoorPartner Media Corporation (TSXV: OPX) ("OutdoorPartner" or the "Company"), a leading alternative out-of-home media provider, is pleased to announce that its wholly-owned subsidiary, Prime Point Media ("Prime Point"), was named by Inc. Magazine as one of the 5,000 fastest growing entrepreneurial companies in America. The ranking is based on percentage revenue growth from 2003 to 2006 and companies ranking amongst the Inc. 5,000 winners will be recognized at the 2007 Inc. 500 conference in Chicago.
"Being recognized by Inc. Magazine is a testament to the success of Prime Point," said OutdoorPartner Chief Executive Officer, Mark Brodkin. "National advertisers have endorsed Prime Point's payphone kiosk advertising by increasing campaign sizes each year since inception, which has translated to recognition as one of the fastest growing entrepreneurial companies in America."
About OutdoorPartner:
OutdoorPartner operates in the alterative out-of-home advertising industry. The Company provides its advertising clients with an opportunity to post messages on its inventory of litter/recycling receptacles ("PartnerBins"), payphone kiosks and lifeguard towers. OutdoorPartner's payphone kiosk inventory consists of over 700,000 payphone kiosks located in all of the top 50 Designated Market Areas ("DMAs"). The Company's PartnerBins are currently located in ten U.S. communities, including: New York City, Atlanta, St. Louis and Baltimore. The Company's lifeguard tower inventory is located on the beaches of Southern California. In addition to static billboard advertising, OutdoorPartner provides advertisers with the opportunity to push rich digital content from its payphones to consumers' Bluetooth enabled mobile phones with a service called PrimeCasting. The Company's revenue is generated through the sale of advertising space on payphone kiosks, PartnerBins, and lifeguard towers and through the sale of the Company's PrimeCasting service. More information may be found by visiting www.outdoorpartner.com or www.primepointmedia.com.
This news release contains forward-looking statements regarding, among other things, OutdoorPartner’s beliefs, plans, objectives, strategies, estimates, intentions and expectations. Such statements are based on a number of assumptions which may prove to be incorrect, involve certain risks and uncertainties that are difficult to predict and, accordingly, are not guarantees of future performance. The future results of the Company or developments may differ materially from those expressed in the forward-looking statements contained in this news release, due to, among other factors, OutdoorPartner’s lack of operating profits, its dependence on key personnel, general economic conditions and other external events that may impact on customers’ advertising spending, competition from other out-of-home advertisers and other media and government regulation seeking to limit or restrict OutdoorPartner’s activities. More detailed information about these and other factors is included in OutdoorPartner’s 2006 Annual Information Form and other documents published or filed by, or on behalf of, OutdoorPartner from time to time with the Canadian securities regulatory authorities. Other than as required by law, OutdoorPartner undertakes no obligation to publicly update or revise any such forward-looking statements or information, whether as a result of new information, future events or otherwise.
For further information: Mark Brodkin, CEO, OutdoorPartner Media Corporation, 296 Richmond Street West, Suite 305, Toronto, Ontario M5V 1X2, Canada, T: (416) 602-1602, F: (416) 352-5070, www.outdoorpartner.com